Analysis Of The Book ' Affluenza ' How Overconsumption Is...

Analysis Of The Book ' Affluenza ' How Overconsumption Is...

Today, Americans live in a world where we are constantly encouraged "to keep up with the Joneses" whether it be from advertisment, longer shopping hours, or multiple other factors. A surprising statistic you can find in the book, Affluenza: How overconsumption is killing us––and how to fight back, where it states that "70 percent of us visit malls each week, more than attended houses of worship" (15). Shopping has become so convenient in recent years due to online stores, as well as the growing number of shopping centers, that it's become a problem. Kalle Lasn, co–founder of the magazine Adbusters and starter of the Occupy Movement, believes that, "Overconsumption is the mother of all of our environment problems" (197). Consumers have come to see shopping as a fun activity while spending time with friends or family. When really over consumption of material goods ultimately leads us to unhappiness, the unsatisfied desire to want more, and possibly put you into debt. The amount of malls and stores we have in America has without a doubt contributed in our over consumption of material goods. Our society has come to the point where shopping and consumer goods are more important than higher education. "For example, we spend more on shoes, jewelry, and watches than on higher education. . . . In 1986, America still had more high schools than shopping centers. Less than twenty years later, in 2005, we had more than twice as many shopping centers (46,438) as high schools

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